Senior Brand Manager - [email protected] World (CMG Office)Central Retail Corporation Ltd. (Central Hardline Group)

Degree

Five-day work week
Performance bonus
Flexible working hours
Dental insurance
Life insurance

Key Roles and Responsibilities:
Control all aspects of brands and marketing activities following brand strategy and plans to ensure goal achievement of the brand
Build and manage brand value to gain competitive advantage and market share and support business operations
Participate in determining the profitability and viability of new brands and products to increase market opportunities and achieve business goals
Follow up marketing movement and situation of the opponents to participate in setting up creative marketing strategies and policies and achieve organization goals and policies effectively
Develop high quality and effective marketing materials and strategies including brand guidelines and vision to ensure and increase market activities
Coordinate with product development and relevant functions to manage brands and develop new business marketing opportunities
Monitor market research of consumer behavior, analysis of competitive brand and product, and sales forecasts and relevant financial reports, to support brand management and marketing effectively
Manage budget and operating cost for marketing activities including advertising and promotional items to ensure cost-effectiveness
Take care and advise subordinates to ensure effective performance and promotion preparation
Qualification:
Bachelor's degree in marketing, business administration, finance or related area or equivalent work experience
Minimum of 3 years of experience in brand management with experience in the retail industry
Minimum of 3 years of managing beauty, fashion, and/or luxury brands
Have P&L and budget management skills
Have excellent written and verbal communication skills
Have research and analytical skills
Be creative and innovative                                                                                                                                                                                                                                                                                                                        
K. Weeraya
Central Silom Tower 2nd Floor, 306 Silom Road, Suriyawongse, Bangrak, Bangkok 10500
Mobile phone: 065-719-4973