Digital MarketingPlayground360 Co.,Ltd.

Roles and ResponsibilitiesSOCIAL MEDIA MARKETING: Develop a distinct online presence by attracting high numbers of internet followers through social media channels such as Facebook, Instagram, YouTube, Twitter, and TikTok. Develop integrated content marketing strategies.SEARCH ENGINE OPTIMISATION (SEO): Develop strategies to increase the number of visitors to a website by achieving high-ranking placements in search results.SEARCH ENGINE MARKETING (SEM): Manage paid search campaigns on Google, and all other pay-per-click (PPC) marketing activities. Maximize ROI in paid search campaigns, drive traffic, and convert customers.WEBSITE ANALYTICS: Track, report, analyze website analytics and PPC initiatives and campaigns.AFFILIATE MARKETING: Engage business affiliates to promote our products & services, drive consumer traffic to our e-commerce platform and make purchases. The affiliate is compensated for helping to promote or paid a commission for each customer brought to the platform and converted.ONLINE MARKETING CAMPAIGN: Create, manage, measure success, and reporting of online marketing campaigns performance.WEBSITE AND ONLINE CONTENT: Assist with design of website banners, web visuals, and all online postings through coordination work with web graphic/content designers.DIGITAL AGENCIES OUTSOURCING: Coordinate and manage outsourcing of online marketing initiatives to agencies and maximize ROI.TREND ANALYSIS: Keep up to date with current digital trends and technologies to initiate the innovation to our products and services offerings.